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INVESTMENT TRENDS: Ethical & socially responsible investing

Updated: Aug 26, 2021

In the most traditional and simple sense, when we are looking to invest – be it in property, shares, business or otherwise – we are aiming for a profitable return or additional income.

But what if we want our money to do more? As technology makes the world smaller and more informed, investors are more conscious of the consequences of their actions and the impact they have.

Something we’ve noticed in recent conversations with our clients here at Hub is an increased interest in ethical and socially responsible investing.

Socially responsible investing, or SRI for short, is when you strategically invest in companies that have ethical or future-building practices.

Of course, the definition of “ethical” is very broad and depends on your evaluation and experience.

An example could be investing in a company specialising in green technology or an organisation that actively promotes and practices energy efficiency.

Conversely, you may choose to actively avoid investing in practices you believe to be unethical, including underpayment of wages, or disingenuous marketing strategies.

Investing in social, economic or environmental sustainability has the potential to pay dividends well into the future. Both for yourself, your family, and the generations to come.

This of course has to be balanced with performance. Innovative services and products which create opportunities and improve lives are fantastic – but will they generate the return you’re targeting or help you get to your goals?

If you need guidance on where to start on your search for ethical or socially responsible investments and how to assess their authenticity and potential for return, the team at Hub Advisory Group can help you.

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